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built through discipline

7

YEARS OF SELF IMPROVEMENT

0

community members

300

Consistent Training DAYS

20

MEN MENTORED

about laanuk

at 15 i was a skinny fat indian kid. shy, insecure, couldn't even talk to a camera.


then i locked in. 3am alarms before sixth form. 8-9 hour shifts at mcdonald's, then 50 push-ups in the dark and the rain, because i'd promised myself 100 a day.


then i got my first girlfriend. and fell off harder than i'd ever locked in. didn't step in the gym once the whole time. when it ended, i started smoking.


that was the turning point. the moment you look at your life and go: never again. everything since came from that.


7 years in, it's a system. i called it LAANUK: my name backwards, a childhood nickname, and the six pillars i actually live by.


i've fallen off since. i'm not finished. i'm just a few steps ahead of you. if you're still stuck where i was, i can help.

Kunaal, founder of LAANUK, showing his physique after years of training

our values

learning.

at 14 i was sure that if i just got in a gym, i'd know exactly what to do. i didn't. read, train, ask guys who've actually done it. you're not short on motivation. you're short on information.

accountability.

my best 6 months happened because someone was holding me to it. 5am, gym, revision, no excuses. you can hold yourself accountable. most days. the other days you need someone who won't let you off.

authenticity.

anyone can post the gym pic and the 5am routine. i used to script my videos word for word and hated every one. being the same guy offline is the rare part. stop performing for people who aren't watching.

network.

one friend saying "bro, you need to watch this guy" changed my whole direction. you become the guys you spend the most time with. keep the ones who push you. outgrow the ones who don't.

understand.

question everything. including me. hear the other side, think it through, make your own mind up. open-minded, not gullible.

kaizen.

i've fallen off. more than once. the comeback's always the same: small stuff, every day, done properly. it's boring. that's why it works. give it everything, every single day.

still waiting for the right time?

there isn't one. there's now, or later. and later's been winning.

testimonials

Samar, 19
0:00 2:10

"Every time I've had a problem, once I get his perspective on things, it just gives me some clarity. He never judges."

Aayush, 22
0:00 2:04

"Whatever advice Kunaal has given me about any issue or problem, it has always helped me move forward."

Lucas, 22
0:00 1:17

"I started going properly around January. Simple pointers, like the form of the exercise, really improved my performance over the summer."

Suhaib, 21
0:00 1:13

"Unlike many motivational outlets that often chase fame or profit, this program strives to keep things real."

FAQs

no. i'm not on a mountain telling you how i made it. i'm 7 years in, i've fallen off more than once, and i'm still in it. i'm just a few steps ahead of you. if you want hype, youtube's full of it. this isn't that.

guys roughly 16-25 who feel stuck. discipline, direction, the gym, girls, purpose. it's not for you if you want someone to do the work for you, or a 30-day miracle. i'd rather tell you it's not a fit than take your spot for the sake of it.

just you and me. we work out where you're actually at, what you want, and what's in the way. then we build a plan around your life, not mine, and i hold you to it.

a few spots at a time, when i can give every guy proper attention. the waitlist hears first, with dates and pricing, before it goes anywhere else. no surprises.

you're on it. when spots open, i'll reach out to you first and we'll book a quick call: where you're at, what you need, and whether it's a fit. no pressure, no hard sell.

good. if you already were, you wouldn't need this. my best months happened because someone was holding me to it. you just have to actually want it. i can't want it for you.

get on the list.

a few spots. i'd rather help a handful of guys properly than a hundred badly. join and you'll hear from me first when spots open: what it involves, what it costs, and whether it's a fit.

    your email only gets used for this. no spam. unsubscribe anytime.

    join 50+ men already on the waitlist